I’m Mathias, a UX Designer based in Aarhus. A curious problem solver and dedicated pixel-pusher, I translate complex human behavior into seamless digital products.

A curious problem-solver and UX Designer dedicated to turning complex behaviors into clean, intuitive interfaces. I bridge the gap between deep user research and pixel-perfect visual design.

mathias.gregersen1@gmail.com

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Featured work

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EWII

EWII is a Danish energy and utility provider based in Kolding, delivering electricity, water, heating, internet, and EV charging to private and business customers across Denmark.

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EWII

IKEA

A UX redesign of the IKEA app. Focused on improving contextual personalization, simplifying complex filters, and connecting the digital experience with the physical warehouse.

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IKEA

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Case study in progress 👀

About

01 — About

With a Master’s in Web Communication and Interaction Design, my work is anchored in solid methodology. I focus on the sweet spot where strong usability meets minimalist design, ensuring every interface feels logical and effortless.

I thrive in the entire product lifecycle from conducting early stage qualitative research to executing high-fidelity layouts in Figma. By actively integrating AI-assisted tools into my workflow, I optimize my process to stay focused on what matters most: building intuitive solutions that deliver genuine business and user value.

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02 — Experience

Aug 2023 – Nov 2023

User Experience Designer - Intern

As a UX intern, I focused on designing intuitive B2B software solutions for the logistics industry, working closely with cross-functional agile teams.

Product Design & Optimization: Redesigned customer-facing platforms and internal systems, transforming complex data management into user-friendly, intuitive interfaces that significantly elevated the end-user experience.
Agile Collaboration & Stakeholder Management: Collaborated daily with developers and consultants in an agile setup. I systematically gathered and implemented stakeholder feedback to ensure the software seamlessly supported real business workflows.
Design Facilitation: Regularly presented prototypes and conceptual designs to the broader UX team, driving the iterative process forward through constructive peer feedback and reviews.
UX Writing & Visual Design: Authored sharp microcopy for software interfaces and the company website. Additionally, I produced graphic assets and product explainer videos to clarify complex software modules and strengthen the digital brand identity.

Jonson Consult

Aug 2023 – Nov 2023

User Experience Designer - Intern

As a UX intern, I focused on designing intuitive B2B software solutions for the logistics industry, working closely with cross-functional agile teams.

Product Design & Optimization: Redesigned customer-facing platforms and internal systems, transforming complex data management into user-friendly, intuitive interfaces that significantly elevated the end-user experience.
Agile Collaboration & Stakeholder Management: Collaborated daily with developers and consultants in an agile setup. I systematically gathered and implemented stakeholder feedback to ensure the software seamlessly supported real business workflows.
Design Facilitation: Regularly presented prototypes and conceptual designs to the broader UX team, driving the iterative process forward through constructive peer feedback and reviews.
UX Writing & Visual Design: Authored sharp microcopy for software interfaces and the company website. Additionally, I produced graphic assets and product explainer videos to clarify complex software modules and strengthen the digital brand identity.

Jonson Consult Aps, Aarhus

Aug 2023 – Nov 2023

User Experience Designer - Intern

As a UX intern, I focused on designing intuitive B2B software solutions for the logistics industry, working closely with cross-functional agile teams.

Product Design & Optimization: Redesigned customer-facing platforms and internal systems, transforming complex data management into user-friendly, intuitive interfaces that significantly elevated the end-user experience.
Agile Collaboration & Stakeholder Management: Collaborated daily with developers and consultants in an agile setup. I systematically gathered and implemented stakeholder feedback to ensure the software seamlessly supported real business workflows.
Design Facilitation: Regularly presented prototypes and conceptual designs to the broader UX team, driving the iterative process forward through constructive peer feedback and reviews.
UX Writing & Visual Design: Authored sharp microcopy for software interfaces and the company website. Additionally, I produced graphic assets and product explainer videos to clarify complex software modules and strengthen the digital brand identity.

Jonson Consult Aps, Aarhus

Jan 2022 – Mar 2022

UX/UI Design Intern

During my internship at LalaToys, I led the strategic UX/UI redesign of the company’s webshop and drove the design process for a new circular economy initiative.

Strategic Webshop Redesign: Led a comprehensive overhaul of the e-commerce platform to optimize the core user experience and align the interface with a strategic pivot toward a newly expanded target audience.
Concept Development & Prototyping: Managed the UX process for “ReUse” (a used-toy return concept) from ideation to execution, which included mapping out complex user journeys and building interactive prototypes.
User Testing & Developer Handoff: Facilitated usability testing to validate intuitive user flows before development. Collaborated closely with the engineering team to ensure smooth UI handoffs and accurate implementation of new designs.
Digital Design & Marketing Support: Partnered with the communications team to design cross-platform graphic assets and social media content in Photoshop and InDesign, supporting ad-hoc marketing campaigns.

LalaToys

Jan 2022 – Mar 2022

UX/UI Design Intern

During my internship at LalaToys, I led the strategic UX/UI redesign of the company’s webshop and drove the design process for a new circular economy initiative.

Strategic Webshop Redesign: Led a comprehensive overhaul of the e-commerce platform to optimize the core user experience and align the interface with a strategic pivot toward a newly expanded target audience.
Concept Development & Prototyping: Managed the UX process for “ReUse” (a used-toy return concept) from ideation to execution, which included mapping out complex user journeys and building interactive prototypes.
User Testing & Developer Handoff: Facilitated usability testing to validate intuitive user flows before development. Collaborated closely with the engineering team to ensure smooth UI handoffs and accurate implementation of new designs.
Digital Design & Marketing Support: Partnered with the communications team to design cross-platform graphic assets and social media content in Photoshop and InDesign, supporting ad-hoc marketing campaigns.

LalaToys

Jan 2022 – Mar 2022

UX/UI Design Intern

During my internship at LalaToys, I led the strategic UX/UI redesign of the company’s webshop and drove the design process for a new circular economy initiative.

Strategic Webshop Redesign: Led a comprehensive overhaul of the e-commerce platform to optimize the core user experience and align the interface with a strategic pivot toward a newly expanded target audience.
Concept Development & Prototyping: Managed the UX process for “ReUse” (a used-toy return concept) from ideation to execution, which included mapping out complex user journeys and building interactive prototypes.
User Testing & Developer Handoff: Facilitated usability testing to validate intuitive user flows before development. Collaborated closely with the engineering team to ensure smooth UI handoffs and accurate implementation of new designs.
Digital Design & Marketing Support: Partnered with the communications team to design cross-platform graphic assets and social media content in Photoshop and InDesign, supporting ad-hoc marketing campaigns.

LalaToys

03 — When I’m not designing

When I step away from the screen, you can usually find me at the gym or out for a run around Aarhus. I’m a massive car and tech enthusiast, and a lifelong gamer who loves unwinding with Counter-Strike and World of Warcraft. Even outside of work hours, I genuinely enjoy experimenting with new Figma features and exploring the latest UX trends. Above all, I value my downtime, whether that means hanging out with friends watching a movie or tracking down great food with my friends.